What are we paying for?
Dark Funnel verifies pipeline evidence for B2B SaaS sales leaders. It is not another dashboard.Sales Team: $500/month for early teams proving which records are recoverable.Revenue Review: $1,500/month for rep-level recovery records, CRM value matching, and weekly review.
Will this create more admin work?
It should replace manual pipeline audits, spreadsheet cleanup, and Monday review preparation. Start with calendar and CRM data, then add inbox context when needed.
How is recovery value calculated?
Dark Funnel does not invent recovered revenue. Each record carries meeting status, owner, recovery action, final outcome, and value from CRM or approved deal rules.
What if AI gets intent wrong?
AI is used for attendance checks, missing-owner detection, and recovery priority. Your team can correct records, flag false positives, and keep an audit trail.
Why not solve this in the CRM?
CRMs store opportunity data. The gap appears earlier: interest is created, attendance is unclear, ownership is inconsistent, and value is not proven.
How is this different from Gong, Clari, or a RevOps dashboard?
Gong and Clari start after calls, opportunities, or forecasts exist. Dark Funnel keeps the booked-demo record before that data is clean.
Why not use Zapier and a spreadsheet?
Zapier can move an event. It does not prove attendance, owner follow-up, recovery priority, revenue evidence, or final outcome.
Who should approve this?
VP Sales, RevOps, and SDR leadership. The case is simple: demos were booked, recovery was delayed, value is exposed, and review needs outcomes by owner.